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Matomo is an open-source, privacy-focused web analytics platform founded in 2007 by InnoCraft Limited. It provides an alternative to platforms like Google Analytics, emphasizing data ownership, accuracy, and GDPR compliance for businesses and organizations that need control over their data.
Matomo specializes in privacy-first web analytics solutions, helping organizations gain valuable insights into their website and app users while maintaining full data ownership and compliance with regulations like GDPR, HIPAA, and CCPA.
Matomo Cloud is the privacy-focused web analytics platform fully hosted and managed by Matomo. It provides all powerful Matomo features without requiring infrastructure management, making it ideal for businesses seeking a scalable, fully GDPR-compliant SaaS solution. It ensures 100% data ownership while handling all updates, security, and maintenance.
Matomo On-Premise is the self-hosted, open-source version of the privacy-first web analytics platform. It grants organizations 100% full data ownership and control, allowing them to choose the server location and tailor security settings. It is ideal for organizations with strict compliance (GDPR), security, or customization requirements, though it requires internal technical resources for maintenance and scaling.