The infrastructure as code (IaC) market reached an evaluation of more than $1 billion this year. As businesses are moving towards cloud-native offerings to fulfill their ambitious global scalability and flexibility goals, IaC is emerging as a more reliable option for them to provision, manage, and secure infrastructure for various business workflows. Moreover, not just the adoption of the cloud but also the advancements in DevOps have made IaC a preferable option for businesses. With much on their plate regarding continuous testing, behavioral-driven development, automated CI/CD, and more, the DevOps teams are easily overwhelmed with infra-management tasks. Additionally, the anxieties of multi-cloud and hybrid cloud infrastructures further disrupt the situation. Therefore, it’s unsurprising that so many startups are emerging with IaC as their central offering.
IaC startups are gearing up to give more established names like Terraform and Chef a run for their money. If you are a business planning to engage with infrastructure as code in 2025 (as you should), do keep an eye out for these 5 startups; they might be helping you scale up and secure your digital infrastructure.
Top Emerging IaC Startups in 2025
For this list, we have chosen startups that emerged in the last 10 years and built recognition for themselves over the years. With more than a decade old names already in the market, these companies didn’t have an easy road ahead, yet they show real promise in 2025.
1. Pulumi
Pulumi was founded in 2017 and has become an important name in the IaC market. The company is also reported to have exceeded its giant competitors, like Hashicorp and OpenTofu, in contributions. Pulumi’s open-source IaC platform has empowered the large client base the startup has gained over these seven years. The company is likely to grow more with its IaC offerings in 2025.
Notable offerings by Pulumi in IaC:
- AI-driven platform for provisioning, management, and security of cloud infrastructure
- Support for all popular programming languages, including Typescript, Python, Go, and more
- The IaC offerings include features for secrets management, automated compliance management, and other such security measures
2. Env0
Last year, Env0 announced that it would secure an investment of more than $35 million as a provider of IaC offerings. The company’s been going strong in its presence in the IaC market, with customers like Zoominfo, Fiverr, and Paypal already under its belt. Their IaC platform is trusted for its scalable architecture and flexible operation in infrastructure management.
Notable offerings by Env0 in IaC:
- Enterprise-savvy offerings for IaC that help streamline DevOp infrastructure for consistent performance and productivity
- Smart drift detection is used to monitor and remediate any undesirable deviations in cloud states
- Customized configuration to enforce any policies for individual or team workflows
- Seamless integration with various tools for customized IaC workflows
3. SpaceLift
Spacelift has established itself as a provider of automation and collaboration offerings for IaC. The company’s platform is known for seamless integration with tools like Terraform, Ansible, CloudFormation, and more for 360-degree IaC support. The IaC practices offered by SpaceLift are known for their consistency and security-cognizance.
Notable offerings by SpaceLift in IaC:
- The platform has many pre-saved IaC policies that simplify cloud infrastructure provisioning, configuration, and management.
- The platform offers Golden Paths predefined workflows to ensure standardized IaC practices and minimal deviations in infrastructure behavior.
- The platform encourages cross-team collaboration to empower the DevOps pipelines with faster deliveries.
4. MassDriver
MassDriver also raised funding of around $8 million for its cloud offerings. The company offers a robust platform to empower DevOps teams with scalable, cost-optimized, and secure infrastructure management. Boasting their belief in “preventive” and not “permissive” offerings, the platform has many offerings beyond traditional infrastructure management.
Notable offerings by MassDriver in IaC:
- The platform offers self-serve infrastructure that leverages a pre-approved IaC template catalog to relieve DevOps teams of infra-overheads
- MassDriver also helps DevOps teams keep a consistent eye on the cloud’s health with real-time insights for any deviations
- The platform also offers instant visibility into infrastructure resources and workflows
5. Bluebrick
Possibly the newest name in this list, Bluebricks raised funding of $4.5 million in September this year. The company offers it proprietary Atomic Infrastructure technology for infrastructure as code. Calling the traditional IaC approach “monolithic” Bluebricks’ approach is to breakdown IaC into smaller reusable components. The company’s IaC offerings are also highly compatible with multi-cloud environments.
Notable offerings by Bluebricks in IaC:
- The Atomic Infrastructure technology helps break down infrastructure code into smaller modules that are more manageable and cause less disruption in case of any changes.
- With no vendor-lock in Bluebricks positions its IaC offerings as easily integrated into multi-cloud environments comprising of any popular vendors like AWS, Azure, GCP or more.
- The platform offered by Bluebricks offers aggregated visibility into infrastructure workflows termed as “Single Pane of Glass”
Conclusion
Infrastructure as Code has redefined the way we used to see infrastructure for our digital ecosystems. They practically turned the giant servers humming in the offices into a few lines of code! Over the years, many companies have emerged to offer sophisticated IaC services, and the ones we discussed above clearly came to stay. These startups established themselves as prominent names in the IaC market, challenging much more established giants already running the space. It’s their innovative approaches, unique features, a better understanding of emerging technologies, or more. Whatever fuels their strength is surely going to further elevate them in 2025.
